So you're sitting at home and want to invest in new bedding but mainstream prints and patterns aren’t for you? Enter Falneur Bedding, a contemporary world of made-to-order, custom color bedding that is about to get wondrously more interactive thanks to their newly relaunched website hiflaneur.com.

​We are leaning towards a timeless classic with the softness of Sudd but could easily see any of these capsule collections making a bold statement in our guest rooms.
 
Cheers and Happy Shopping!
 
AP

Thank you to Flaneur for collaborating on this post. Amy Puchaty's thoughts and opinions are her own. As a luxury real estate writer and communications specialist, her marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

Yes, we wish it was ours too. Congrats to the lucky new homeowners!

Cheers, 

AP

Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

Our latest post in Inman News puts the spotlight on 8 Gorgeous Property Websites That'll Inspire Your Marketing. We love scouring the internet to find the best of the best to share with you and this article does not disappoint. It's filled with inspo from heavy hitters in the real estate industry who continue to up their website design game. On Inman we highlight property websites ranging from private residences to second home offerings, high-rises to sporting retreats, and more. If you are an Inman member, you can read the full post here. If you're not a member, don't fret. We share a few of favorite property websites below.

Can you believe summer is almost over? It’s been a hot one here in Colorado but we are loving every minute of it. And it seems our luxury real estate clients are loving it too. They are selling homes like hot cakes in a traditionally sluggish summer market when buyers and sellers are out traveling and enjoying their summer break. We’ve been busy writing marketing copy for agents from Dallas to Denver, New York to California. It’s a miracle we can even keep our time zones in order! Here’s a snapshot of what we’ve been up to.

We are always writing marketing copy for real estate agents and this French-inspired masterpiece at 2204 Patterson Way in Southlake, Texas was one of our favorites for August. Ideally nestled on a lushly landscaped double lot in beautiful Southlake, rests this 8,800-square-foot family home, custom built to the highest standards of quality by certified master builder, J. Custom Homes. Exquisitely appointed and designed for effortless indoor-outdoor and entertaining, the five-bedroom, five-bathroom estate is reminiscent of one you might find along the French Countryside, blending both French Normandy and French Provincial styles into a masterful work of art. It's still up for grabs if you're interested. And if you are a real estate agent with a need for compelling property descriptions, reach out to us. We love bringing your listings to life and our turn around times are the best in the business. We get copy to you in 24-48 hours!

So this might not be specifically about homes, but the person we featured sure is. We love the agent bio we wrote for Denver real estate expert Jon Goldberg. You can read the full bio here. We help dozens of agents each month with polishing and crafting new professional biographies that will set them apart. Agent bios are such a personal thing and we work closely with our clients to ensure the final bio meets their goals and needs. Let us know if you need a refresh!  

This month we managed to write about the coolest shell space in Dallas, Texas for Inman.com. Real estate agent Carla Perez of Briggs Freeman Sotheby's International Realty gave us all the details on the incredible Dallas offering. If you're an Inman member, you can read the full article here.

So we have a weekly feature on CandysDirt.com, the source for all things Dallas real estate news, called Friday Four/Five Hundred. Each Friday we feature a newly listed Dallas property with a four or five in its price. Do you have a listing that should be featured? Email us for consideration. Full post on that stunning 1920s Tudor here.

Speaking of top real estate blogs, we also write two weekly posts for SecondShelters.com called "Splurge vs. Steal" and "What Can I Get For A Million In...?" We hope you'll follow along! To read the above Asheville post, click here.

Did you know we hired another writer? We made the announcement a while back but Molly Lee has been a great asset, assisting with blog posts, and gaining her footing in the business. Here are a couple of her previous blog posts here and here to check out if you missed them. Her humor and honest reviews get us every time!

​Last week we had the pleasure of unveiling the new model at the Timbers Kiawah Ocean Club & Residences to all of our 300,000+ readers on SecondShelters.com. This incredible resort offering is the only private residence club with fractional ownership on Kiawah Island, and the newest oceanfront offering in over 30 years!

The interior design is enough to entice one to buy, but those views...and the pricing! It's a gem of a find for oceanfront living starting at $475,000 to $1.285 million a fraction. Here, the rich architectural heritage of the Lowcountry meets the contemporary demands of today’s buyer to bring you one unforgettable oceanfront retreat. Sidenote: If there is one thing readers should know about my design tastes, it's that I am a sucker for a classic blue and white color palette. Timbers Kiawah does not disappoint!

Learn more about the talented design team, Hilton Head-based J. Banks Design, plus read my interview with Managing Director of Development at Timbers Resorts, Chris Burden, on SecondShelters.com now. You'll quickly see why Timbers Kiawah is the place to buy in South Carolina. Check it out and give us a thumbs up if you like what you see.

Cheers,

AP

Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

​You don't have to be gimmicky to stand out from a crowd. Case in point, this elegant luxury real estate brochure from top-producing Wolfe-Bouc Group in Denver, Colorado. It's sharp, sophisticated, and to the point, allowing luxury real estate clients to connect with the brand's story without complicating things. And it's so great, Inman.com let me do an article about it. You can read that full post on Inman News here. Below is a summary of that Inman post, including my top five reasons this luxury real estate brochure rocks. 

1 - You immediately know what the Wolfe-Bouc Group stands for.
They are "your guides to Denver real estate" - this little phrase may seem simple, but combined with their logo and city theme, it instantly answers the who, what, where, and why, of their brand story. Who? Wolfe-Bouc Group. What? Real Estate. Where? Denver. Why? Guide. 

2 - They share their legacy right away.
The Wolfe-Bouc Group's history is a rich one, and potential clients get a quick snapshot of who they are, where they came from, and where they are going right away. Consistently recognized by the Denver Board of REALTORS among the Top 5 Teams for outstanding production, and by the Wall Street Journal and Real Trends as one of the top 250 Real Estate Teams nationwide, Wolfe-Bouc Group has a story to share. This is the perfect place to showcase awards and skills to establish credibility. Their longstanding reputation is second to none and it shows.

3 - They present a polished image, both relatable and approachable.
Although they are well-known for closing multi-million-dollar real estate deals across the Front Range, the Wolfe-Bouc Group makes it clear that they put in the time to educate and advise their clients. It's not just about the numbers, but about building and maintaining lasting relationships. Their polished and professional image, is both relatable and approachable, and will attract a wide range of clientele.

4 - They clearly state what sets them apart.
In just a few short paragraphs, clients get a clear picture of how the Wolfe-Bouc Group operates,  what skills they bring to the table, and why clients should hire them over the competition. Their passion for helping people buy and sell homes is loud and clear.

5 - They highlight their brokerage, which is a leading luxury real estate brand.
The Wolfe-Bouc group is smart to lead with personal achievements, but they don't forget to leverage the reach and resources of their brokerage, LIV Sotheby's International Realty - which was recently named the #1 Sotheby's International Realty affiliate in the world for 2018.

And the wins keep on coming...the group emphasizes local expertise.
Neighborhood knowledge is one of the top reasons buyers and sellers hire real estate agents. The Wolfe-Bouc Group emphasizes this with a snapshot of the neighborhoods in which they specialize, as well as a description on how they connect buyers and sellers to properties in these communities every day.

But don't just take their word for it. Their client testimonials say it all.

Branding brochures can be a challenge, especially for teams, but clearly the Wolfe-Bouc Group nailed it! Every agent and real estate brokerage is unique, the trick is to zero in on your personal story and present it in a way that resonates with your target audience, while putting the spotlight on the things that matter most. Relationships, service, results.

I had the privilege of writing the copy for Wolfe-Bouc Group's brochure and could not be more pleased with the result. If you or someone you know is looking for luxury real estate copywriting expertise, give us a call. We would be happy to do the same for you!

Cheers, 

AP

Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

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​Picture this: the most adorable English bulldog you’ve ever set eyes on—complete with wrinkly face and soft white fur. Throw in a couple of cute toddlers in the mix too. While this picture is my heart, my world…they are also the culprits of chaos when it comes to my car.
 
I’ve had my car for a little over three years and I clean it regularly. I take it for a wash, make sure to clear out the trash every day, and vacuum it as often as I can. And still, somehow, it’s never the same as when I bought it. Now, I’m not delusional, I know that new-car smell and look doesn’t last forever, but come on! Three years? Thanks to the cuteness overload I mentioned above, my car recently looked like it had been around since the dark ages.
 
Dust and goop and things I don’t even know how to explain had settled between the cracks, in places none of my efforts could reach. My chubby bulldog’s white fur had managed to slip into the interior in the back like the finest thread in the hardest to rip seam. Seriously, I tried everything to get rid of the dog hair—from the vacuums at the car wash, to my husband’s shop-vac, to duct tape! I even listened to the advice of Pinterest and took a squeegee to it! All to no avail. Sure, these processes took some of it out, but I was certain that a good amount of the fur had settled in for the rest of the car’s natural life.
 
Finally, we decided it was time to get it professionally detailed. It didn’t take us long to find out that one of the highest reviewed places was a home-run business called R.A.P.D Automotive Detailing. A few messages later, I was set up with an appointment. I barely had any expectations going into the process, save for a cleaner car, but what I came home with is still shocking me today.
 
It’s like a new car! I’m kicking myself for not taking before pictures—hence the aforementioned painting I illustrated earlier. Toddlers. A chunky tank of a bulldog. Hectic life. You get it. Messy. Beautiful but messy.
 
The owner, Craig, has been doing this for thirty years and it absolutely shows:

• The dog hair I could never get rid of no matter what I did? Gone! 
• ​The mystery gunk in the crevices? Poof! 
• And my engine? Well, it may look shinier than the day I purchased it! 

It’s like he had a magic wand that restored the vehicle to its fresh off the line look. Though, in reality, I know it comes down to a ton of hard work and being an expert in your field. And that is what R.A.P.D is. Experts.

Friendly, accommodating, and fairly priced, I will take both vehicles to him every single time. It’s been a week since he made my car sparkle and I’m still shocked each time I get behind the wheel. I feel like I’ve got a new car without the price tag! In a life filled with the constant go-go of two toddlers and a bulldog, there is something so wonderful about slipping into a clean car, and thanks to R.A.P.D, it’s been nothing but smooth sailing ever since.
​

Cheers and happy detailing,

ML

Molly E. Lee is an associate copywriter at Amy Puchaty Communications - a Colorado-based copywriting firm specializing in luxury real estate marketing and creative copy that inspires. Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

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Is there anything better than a crisp Sunday morning in Colorado Springs? With a hint of rain scenting the air and the mountains stretching across the horizon? How about a spectacular brunch? One that offers bottomless Mimosas or Bloody Mary’s for only $10? Sound too good to be true? 

Well, look no further than Bourbon Brothers Smokehouse and Tavern—a cozy little place tucked into a corner of northern Colorado Springs that gives you a perfect view of the mountainscape from the patio. The building exudes southern charm with whitewashed boards on the exterior and warm rich wooden tones on the interior. Bourbon barrels line the walls and mouthwatering southern smells permeate over the expanse of tables and booths.

And if the food wasn’t enough to seal the deal for me as Bourbon Brother’s being one of my new favorite finds in Colorado Springs, then the service certainly would’ve! The entire staff was friendly and our waitress went above and beyond to brighten an already wonderful day. With two toddlers in tow, she made sure to make them laugh and chat with them. As a mama let me tell you this makes a world of difference. I have to be selective about the establishments I take my family to and when I find one with not only delicious food but outstanding service that is kid-friendly? Forget about it! I’m all in!
 
Bourbon Brother’s Smokehouse and Tavern is clearly a brunch master but I’ll be heading back on lunch and dinner dates too! 

Cheers, 

ML

Molly E. Lee is an associate copywriter at Amy Puchaty Communications - a Denver-Boulder-based copywriting firm specializing in luxury real estate marketing and creative copy that inspires. Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

​Remember the 14th Street East Village Triplex we covered for Ryan Serhant on Inman and SecondShelters back in November? Yeah well it has taken a price cut, and could be yours for $3.9 million - down slightly from the original list price of $4.2 million. You can watch the whole story unfold on Bravo's Million Dollar Listing New York, Season 7, Episode 5 now, which originally aired July 17th. Catch one of our favorite clips from the show here.

In the episode titled Ready, Set, Baby!, we meet a new member of Ryan Serhant's team, a listing agent named Adam, who presents him with a rare opportunity on New York's vibrant 14th Street. Clearly Serhant is enamored by this one-of-a-listing, but it's a tough sell, and he knows it right away. Here is a rundown of what makes 224 E 14th St Apt: 1, New York, NY an incredible buy.

Location
According to Serhant, "The east village is one of the few neighborhoods in Manhattan where you can still feel the grit of New York City. There’s great restaurants, there’s cool shopping, it’s funky, it’s cool. The east village still feels like New York."

Selling Points
There's many. The East Village Triplex with retractable walls and massive private garden has graced the cover of New York Magazine, was named Elle Decor’s “Pick of the World’s Most Beautiful Homes,” and was even highlighted in the American Institute of Architects. 

At Amy Puchaty Communications, we love real estate, so there's nothing better than seeing a home we covered on the small screen! You can read our initial thoughts about the 14th Street Triplex here.

How much are you digging Ryan Serhant this season? His wardrobe and humor are on point, as always, and who doesn't just adore Emilia? Such a pleasure working with The Serhant Team and their public relations folks on a few projects for added exposure. (We also covered one of their Brooklyn Brownstone listings which is a book lover's dream and once owned by "Everything Is Illuminated" author Jonathan Safran.)

Sidenote: Did you think Fredrik Eklund's whisper campaign for the broker open on Bleeker would actually work?  Pretty genius right? We thought so. Hope you enjoyed Bravo's MDLNY episode as much as we did!

Cheers and happy listing, 

AP
​
Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season. Follow Amy at www.amypuchaty.com #AtHomeWithAmy #AmyPuchaty #LuxuryRealEstateWriter

We could not be more thrilled to have interviewed Wendy Purvey, CMO of InvitedHome, who gave us an inside look at what's happening in the high-end vacation home rental market. The feature titled "Out to Lunch with Wendy Purvey" clues readers in on how to make their vacation property work as both a financial investment, and a care-free place to unwind.

Of course, no summer issue of LIV Magazine would be complete without a thorough look at the Colorado resort market. We relied heavily on Land Title Guarantee Co., Realtor.com, National Association of REALTORS®, LIV SIR Micro Market Reports, and Sotheby’s International Realty's Global Luxury Residential Real Estate Report to give us of-the-minute data on who is parking their cash in the Colorado resort market and why. We also looked at trends of ultra-high-net-worth individuals, and highlight the top features buyers and renters are looking for in second homes. Experts say “a wealth surge” is responsible for boosting the second-home market noting “many well-off Americans have been getting wealthier.” In fact, the United States added more than one million new millionaires in 2017 as stock prices rose, per the Global Wealth Report published in December 2017 by Credit Suisse. To read these articles and to view the full issue, click here. 

​Did you know Amy Puchaty Communications also writes for LIV Ventura in California? These Ventura County real estate agents work just as hard as they play, and I am so honored to have penned many of their agent bios, as well as write the feature article in their signature Ventura publication, LIV Magazine 805 Edition, pictured below. In its inaugural issue, LIV Magazine takes you through a journey of The Southern California Seven - the hottest markets to keep your eye on right now, which we wrote with the help of the LIV Ventura experts. The magazine showcases distinctive properties from #California and around the world, and offers an in-depth look at the powerful relationship between the Sotheby's Auction House and the Sotheby's International Realty Affiliates' brand. Look for our piece starting on page eight and let us know what you think. To view LIV Magazine 805 Edition, click here.

​One of our favorite recent projects is a luxury real estate brochure we drafted up for top-producing Wolfe-Bouc Group at LIV Sotheby's International Realty. This is a great branding piece and we are so happy to be a part of it! In fact, it's so great, Inman.com allowed me to do a story on it. Read the full article "5 This Luxury Real Estate Brochure Gets Right" now.

​We also managed to write several great posts for CandysDirt.com and SecondShelters.com. Our weekly "Friday Four Hundred" and "Friday Five Hundred" articles are a big hit, showcasing Dallas real estate offerings from $400K to $599K. On SecondShelters.com our "Splurge vs. Steal Resort Edition" and "What Can I Get For A Million In...?" posts continue to draw rave reviews. We love these award-winning, real-estate focused websites, not only for their North Texas eye candy and impressive second home coverage, but for their in-depth local reporting on the Dallas real estate market and beyond. Check them out and give us a thumbs up if you like what you see!

​Other big happenings include outstanding press for our client, Denver real estate agent and SuitSupply ambassador Delroy Gill. You can read the full post on how we secured press in Cherry Creek Lifestyle magazine, Denver Style magazine, BAC magazine, and more here.

​You may be surprised that Amy Puchaty Communications doesn't solely write about luxury real estate. We cover a wide range of topics, such as communities and developments, fashion and technology, interior design and marketing news. We often ghost write for major corporations and executives, and don't always get a byline, but our work is valued just the same. One example is a recent feature in the pulitzer-prize winning RESIDE magazine. You can read all about our article, "Stroke of Genius: Denver's S*park Builds a Community" here. In this piece, we focus on a hot new Denver development, S*park - a rare oasis of urban community and farming in the heart of a bustling downtown area.

​In the technology space, we are happy to write for several UBM brands like HDI and SMWorld. Here we create content for a variety of marketing pieces including website copy, targeted email blasts, brochure slicks, professional bios, and more. For those in the tech service and support industry, there is no better place to network, collaborate, and energize a team than at one of HDI's conferences. Their impressive lineup of speakers and cutting-edge learning tracks truly set them apart.

​All of the above is just a sampling of what we do on a day-to-day basis. And we juggle it all with a heavy dose of teamwork, time management, and a strong focus on providing the highest quality service and results to our valued clientele. We hope you enjoyed our round-up of what's trending this summer. Let us know if we can be of service to you!

Cheers, 

AP

Amy Puchaty is a luxury real estate writer and communications specialist whose marketing campaigns and copywriting work have appeared in numerous print and digital publications including The Wall Street Journal, Architectural Digest, Inman News, The Denver Post, and Dallas Business Journal. Why Amy Puchaty? Because it’s selling season.